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Web business explained

Helping you get more from your website.

Archive for October, 2007

Email marketing newsletters and the law

Monday, October 29th, 2007

We all hate spam and in 2003 Congress attempted to make email spam illegal with the CAN-SPAM Act of 2003 Wikipedia Article (actual text of the law here).

As with any legislation, the CAN-SPAM Act is a bit hard to read but fortunately there are a few simple guidelines that you can follow to keep yourself in compliance. (more…)

Website home page vs. magazine cover: what works - what doesn’t

Sunday, October 28th, 2007

Many web designers started in print first and bring habits and expectations from the print world to their web design practice. That shortens the learning curve and allows well trained designers to incorporate proven design  patterns  into their web pages. But web and print pages are not the same, and some print practices can actually hurt your website. (more…)

4 Simple Rules for Business Blogging Success

Friday, October 26th, 2007

Business blogging is a great way to promote your website and can even earn you direct income. It is not, however, a magic bullet. Blogging most likely won’t make you rich. It won’t instantly increase your page rank or bring you tons of visitors. It’s just a tool. If used correctly, blogging will help your business. If used incorrectly, it’s just a waste of time and resources. (more…)